Nutrasource Blog

Clearing up ingredient claims confusion: Part 1

Posted by Chiarina Crawford on Thu, Jul 14, 2016

Recently, we co-sponsored a webinar, Ingredient Claims Confusion, hosted by New Hope Network and Engredea. Two industry experts—Risa Schulman, President of Tap~Root, and Greg Horn, President of Specialty Nutrition Group Inc.—had the opportunity to share their insights on best practices for claims substantiation and product development to cultivate consumer trust.

Read More

Tags: Product Marketing, Dietary Supplements, Health Claims, Regulatory

5 essential tips for substantiating dietary supplement claims [NEW E-BOOK]

Posted by Jennifer Andrews, M.Sc. on Mon, Jun 13, 2016

Product claims are a key component of dietary supplement positioning and marketing. Companies use claims to showcase their product's health effects, nutritional benefits or performance to reinforce brand values and help boost sales.

Substantiating product claims is an important aspect of any product launch or
repositioning strategy. Not having the right type or level of data required to support a
claim can put a brand at risk for regulatory consequences, negative publicity and,
ultimately, a loss of market share and competitive advantage.

Below are five essential tips and best practices from our Dietary Supplement Claims Substantiation E-Book which you can use to develop an effective claims strategy for your dietary supplement:

Read More

Tags: Product Marketing, Dietary Supplements, Contract Research Organization, Clinical Research, Health Claims, Regulatory, Concept to Claim, Product Positioning

Taking an integrated clinical and regulatory approach for the prebiotic/probiotic market

Posted by Jennifer Andrews, M.Sc. on Wed, Jan 27, 2016

Prebiotics and probiotics aren't going anywhere.  In fact, this emerging market has become so popular in recent years that there are now two major events dedicated solely to prebiotics/probiotics.

Our clinical team will be attending Probiota Global (Amsterdam, Feb 2-4, 2016) and Probiota Americas (Chicago, May 31-June 2, 2016) to share knowledge, explore new opportunities and network within this exciting area of health research.

As we gear up for next week's conference, we take a look at one of the most challenging aspects of the research and development (R&D) process for companies looking to bring prebiotics/probiotics to market.

Read More

Tags: Natural Health Products, Dietary Supplements, Clinical Research, Pharmaceuticals, Regulatory, Foods

Why the days of cookie-cutter testing methods for supplements are over

Posted by William Rowe on Mon, Jan 25, 2016

Today's piece is a special guest post by William Rowe, President and CEO of Nutrasource, in response to the CBC's retraction of the Marketplace broadcast on supplements.

Read More

Tags: Product Testing, Natural Health Products, Dietary Supplements

CBC cites inaccurate lab testing results as reason for Marketplace supplement report retraction

Posted by Jennifer Andrews, M.Sc. on Thu, Jan 21, 2016

Last November, CBC's TV program Marketplace aired a special report on vitamins and other supplements.  The broadcast reported that popular brands of protein powders and vitamin C were not living up to their label claims.

Read More

Tags: Product Testing, Natural Health Products, Dietary Supplements, IFOS

New Dietary Ingredient (NDI) notifications remain a hot-button issue for dietary supplement industry

Posted by Jennifer Andrews, M.Sc. on Mon, Jan 18, 2016

Manufacturers bringing new substances to the U.S. market must notify the Food and Drug Administration (FDA) 75 days in advance.  The requirement, known as New Dietary Ingredient (NDI) notifications, was well-intentioned at the time it was implemented in 1994 but remains a source of debate and confusion for the dietary supplement industry.

Read More

Tags: Dietary Supplements, Regulatory, Foods, GRAS Associates

Discover the optimal regulatory pathway for your omega-3 product at GOED Exchange 2016

Posted by Jennifer Andrews, M.Sc. on Tue, Jan 12, 2016

Omega-3s are one of the most studied and widely available natural products. Why aren't there more prescription omega-3s on the market?

Read More

Tags: Dietary Supplements, Omega-3s, Pharmaceuticals, Regulatory

Clinical research 101: What you need to know about phase I, II, III and IV clinical studies

Posted by Joshua Baisley, BSc on Thu, Dec 03, 2015

Study designs need to support the final claims including marketing claims.  Risk management is a key aspect of formulating a robust clinical development program and may include proof of concept studies such as dose ranging or multiple dose studies and pilot studies, prior to engaging in pivotal clinical studies to determine evidence of effect and variability around changes resulting from supplementation with the investigational product.

Read More

Tags: Natural Health Products, Dietary Supplements, Clinical Research

Developing a dietary supplement? Start with the product claim

Posted by Joshua Baisley, BSc on Thu, Nov 12, 2015

There are many questions that must be asked, and consecutive steps planned, in order to successfully develop and launch a dietary supplement.  These questions include:

Read More

Tags: Natural Health Products, Dietary Supplements, Clinical Research, Regulatory

Product positioning tips for the dietary supplement industry

Posted by Jennifer Andrews, M.Sc. on Tue, Aug 25, 2015

The road from initial idea to market launch—also known as concept to claim—can be a long one with many bumps along the way.  Understanding how a product and its ingredients affect human health is step one, but ultimately you will need to decide how best to position the final product in a crowded marketplace.

Read More

Tags: Dietary Supplements, Clinical Research, Health Claims, Regulatory, Product Positioning