There is more than one successful pathway to market. Understanding the regulatory nuances of each, and developing a solid product plan in advance, is essential for staying on time, on budget and keeping consistent with your brand strategy.
As the probiotic segment continues to trend upward, more companies are investing in well-designed clinical trials to support efficacy.
One area that has presented substantial learning opportunities, and has helped shape the future of probiotic clinical trials, is the study of antibiotic associated diarrhea (AAD) and probiotic intake.
Choosing a contract research organization (CRO) is one of the most important steps in a dietary supplement research and development plan.
Launching a natural health product in Canada can be a tricky process. As consultants to the industry for nearly 15 years, we have helped hundreds of companies quickly and successfully introduce their products to the Canadian market.
Product claims are a key component of dietary supplement positioning and marketing. Companies use claims to showcase their product's health effects, nutritional benefits or performance to reinforce brand values and help boost sales.
Substantiating product claims is an important aspect of any product launch or
repositioning strategy. Not having the right type or level of data required to support a
claim can put a brand at risk for regulatory consequences, negative publicity and,
ultimately, a loss of market share and competitive advantage.
Below are five essential tips and best practices from our Dietary Supplement Claims Substantiation E-Book which you can use to develop an effective claims strategy for your dietary supplement:
As the volume of clinical trials has grown at our Guelph, Ontario facility, so has our onsite clinical research team! Nutrasource is pleased to welcome the following new members of our clinical site staff:
In the latest post of our Physician's Insights blog series, Dr. Carolina Bonilla, MD/PhD, discusses new approaches to omega-3 clinical research to help avoid conflicting results .
For more than 30 years, the value of omega-3 polyunsaturated fatty acids (PUFAs) in human health has been discussed in the medical literature. Numerous research studies have been conducted since then demonstrating the beneficial properties of omega-3s in preventing diseases, especially cardiovascular disease.
It's hard to believe Engredea/Natural Products Expo West has already come and gone. The show was a hit again this year (no surprises there!) as brands from around the world showed off their newest, most innovative foods and health products.
Heading to Anaheim next week for Engredea/Natural Products Expo West? Our clinical and regulatory team will be there with bells on, ready to answer all your burning questions!
In the second installment of our Physician's Insights blog series, Dr. Carolina Bonilla, MD/PhD, explains clinical research best practices for probiotics, including lessons learned from recent probiotic trials conducted in humans.