Nutrasource Blog

Jennifer Andrews, M.Sc., MBA, Marketing Director

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Recent Posts

Team Talk: Meet Rob Greco, Clinical Trial Coordinator

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Wed, Sep 18, 2019

In this special series, we highlight a member of the Nutrasource team so you can get better acquainted with the experts behind your project.

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Tags: Team Talk

Your (Canadian) CBD Questions Answered

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Thu, May 02, 2019

As the cannabidiol (CBD) market continues to gain steam, global regulators are working to carve out or update legal pathways to market. This makes keeping up—and staying compliant—an ongoing challenge for brands.

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Tags: Product Marketing, Regulatory, Cannabis

Team Talk: Meet Dr. Susan J. Hewlings, Director of Scientific Affairs

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Tue, Apr 02, 2019

In this special series, we highlight a member of the Nutrasource team so you can get better acquainted with the experts behind your project.

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Tags: Team Talk

Team Talk: Meet Katie Keene, Clinical Research Coordinator

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Wed, Mar 13, 2019

In this special series, we highlight a member of the Nutrasource team so you can get better acquainted with the experts behind your project.

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Tags: Team Talk

Regulatory Trends That Will Shape 2019

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Thu, Dec 06, 2018

The past year was a whirlwind of regulatory change that brought exciting opportunities and new challenges in equal measure.

As we look to another game-changing year ahead, our regulatory and scientific team reviews the top regulatory trends expected to shape health product innovation and marketing in 2019 and beyond.

Here's what to expect...

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Tags: Product Marketing, Claims, Regulatory, Cannabis, Foods & Beverages, Dietary Supplements/Natural Health Products

Nutrasource, GOED, DSM Jointly Publish Largest-Ever Fish Oil Oxidation Study

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Fri, Feb 23, 2018

Fish oil supplements remain popular sources of EPA and DHA omega-3 fatty acids. Some studies have suggested that commercially available fish oil supplements are excessively oxidized, impacting oil quality and safety.

To investigate this issue, Nutrasource's scientific team paired with the Global Organization for EPA and DHA Omega-3s (GOED) and DSM to commission the largest study ever to evaluate oxidation parameters in a large database of fish oil omega-3 dietary supplements, and to compare the data with other common commercially available dietary oils.

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Tags: Product Testing & Certifications, Omega-3s, Dietary Supplements/Natural Health Products

Let's Connect at 2018's Most Buzzworthy Natural Health Events

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Fri, Feb 02, 2018

It's official: 2018 is going to be big. Our calendar is jam-packed with the year's hottest events in dietary supplements, foods, omega-3s, and probiotics.

We're always ready to help companies overcome barriers on the pathway to market. It doesn't matter if your product is new or existing, food or pharma, early or late in the product lifecycle, or at any stage of the supply chain - our team is here to help!

Schedule a meeting with us at one of the following events to learn how we can help you launch your product with confidence.

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Tags: Events, Probiotics, Dietary Supplements/Natural Health Products

The Future of Probiotics is Bright: Q&A with International Probiotics Association's George Paraskevakos

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Tue, Sep 13, 2016

As the global voice of probiotics, the International Probiotics Association (IPA) has been working jointly with industry, government and academia to advance probiotic technology, research and product development.

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Tags: Events, Probiotics, Dietary Supplements/Natural Health Products

5 Essential Tips for Substantiating Dietary Supplement Claims

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Mon, Jun 13, 2016

Product claims are a key component of dietary supplement positioning and marketing. Companies use claims to showcase their product's health effects, nutritional benefits or performance to reinforce brand values and help boost sales.

Substantiating product claims is an important aspect of any product launch or
repositioning strategy. Not having the right type or level of data required to support a
claim can put a brand at risk for regulatory consequences, negative publicity and,
ultimately, a loss of market share and competitive advantage.

Below are five essential tips and best practices from our Dietary Supplement Claims Substantiation E-Book which you can use to develop an effective claims strategy for your dietary supplement:

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Tags: Product Marketing, Clinical Trials, Claims, Regulatory, Concept to Claim, Dietary Supplements/Natural Health Products

Taking an Integrated Clinical and Regulatory Approach for the Prebiotic/Probiotic Market

Posted by Jennifer Andrews, M.Sc., MBA, Marketing Director on Wed, Jan 27, 2016

Prebiotics and probiotics aren't going anywhere.  In fact, this emerging market has become so popular in recent years that there are now two major events dedicated solely to prebiotics/probiotics. Here we take a look at one of the most challenging aspects of the research and development (R&D) process for companies looking to bring prebiotics/probiotics to market.

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Tags: Clinical Trials, Pharmaceuticals, Regulatory, Foods & Beverages, Dietary Supplements/Natural Health Products